You don't need a brand to be successful! You heard that right. You absolutely unequivocally don't need a brand to be successful. In fact, we recommend avoiding branding altogether until you've got these three things in place, and we'll tell you what they are. This episode is the first of a three-part series about the Encore Empire rebranding journey. We want to share our experience with you so that you know what to focus on, when, and what to expect when you're ready to invest in professional branding.
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