The Encore Entrepreneur Podcast

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The Encore Entrepreneur

FEMALE ONLINE BUSINESS OWNERS OVER 40

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Episode 8: Focus Tips – Getting Focused and Staying Focused as an Entrepreneur

As an entrepreneur, it’s easy to get into the mindset that you must do all of the things all of the time. However, this way of thinking can become the biggest stumbling block on your path to success. Instead, you should focus on your one big thing. This one big thing may change throughout the seasons but maintaining your focus on one thing (rather than dozens of things) will help you master that one thing.

In this episode, Carmen Reed-Gilkison and Deirdre Harter discuss the impact that focusing on one thing at a time can have. They discuss how keeping things simple will allow your business to thrive, while also alleviating your stress. Determine what your one big thing will be, come up with a strategy, and prepare to see success!


Topics Include:

  • Being focused

  • Keeping things simsple

  • Seasons of focus

  • One thing at a time

  • Where your focus matters

  • Not letting fear control you

  • Avoidance

  • Determining your one big thing

  • Mastery

  • And other topics...


Quotes of Impact

[01:57 – 02:12] “We see lack of focus as the biggest stumbling block to success. The more you do, the less effective you are at doing it. Focusing on one thing at a time allows you to master that thing.”


[02:39 – 02:50] “Think of how simple can you make things. Sometimes we just overcomplicate things. We think if it’s more complicated it’s going to work better, but that is not necessarily the case.”


[05:15 – 05:25] “If you look at all the things that you want to do and that you want to get accomplished, you may have ten big goals for your business. But you can’t do all ten things right now.”


[07:18 – 07:28] “Are you focusing on what you think people want, or what they actually want? Are you focusing on what’s easy for you instead of what serves your audience?”


[11:55 – 12:17] “When you get this concept, that you need to do way less, first of all, it will alleviate stress and you will get the win. It may not be the finishing of this beautiful graphic that you just created, but you’re going to get the win in the results that you’re going to create.”


[13:47 – 14:17] “By doing one thing, you are building that and you are mastering that. You wouldn’t add your guest house onto your house that you haven’t even built yet. Once you build it and have optimized it, then things naturally come to you. Through bringing it out into the world, through getting feedback, through seeing how your clients are interacting with it, that tells you what your next thing should be.”


[17:12 – 17:20] “Focus in and of itself is not enough. You need a strategy to know what to focus on and what fits with your business.”



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